How Music Powered Action in 2025: Our Impact Report Is Out
In 2025, EarthPercent continued our work to embed care for the planet into the systems that shape society. Music has a unique power to help us address the planetary crises - as an industry that carries great influence, and as an art form that makes us feel, connect, imagine, and act. From funding vital climate and nature work to shifting mindsets through artistic expression, we’re thrilled to share how music made a difference last year.
OUR IMPACT IN NUMBERS
Although our impact goes far beyond numbers, here’s a few that we’re proud of. We distributed $1.055 million in grants in 2025 - the first time we’ve granted over $1 million in a year! This supported 31 grant partners, who over 100 new supporters helped fund. Over 20 million people listened to NATURE the artist, whose royalties are directed to conservation via Sounds Right. EarthPercent is a founding partner of this initiative led Museum for the UN - Live, and hosts the Sounds Right Fund.
SOLUTIONS FUNDED BY MUSIC
The abundance of inspiring, equitable work happening worldwide is what gives us hope in the face of the climate and nature crises. The challenge isn’t a lack of solutions - it’s making sure they have the funding they need to thrive. We’re proud that we were able to both continue supporting our long-term grant partners and begin funding new ones last year. Our Expert Advisory Panels identify some of the most impactful, innovative and equitable organizations, and we provide them with flexible funding to give them the freedom to decide where it will have the greatest impact.
Grantee Proyecto Tití monitoring the Cotton-top Tamarin in northern Colombia
Our grant-making focuses on three Action Areas:
1: Protecting and Restoring Nature
A FLOURISHING NATURAL WORLD, PROTECTED AND RESTORED THROUGH INNOVATIVE AND COLLECTIVE ACTION.
New 2025 grantee: Transfarmation create more resilience food systems, reduce agricultural emissions, and improve animal welfare. They help farmers transition away from industrial agriculture to plant-based operations.
2: BUILDING LIVEABLE FUTURES
FAIRER SYSTEMS SUPPORTING COMMUNITIES TO THRIVE WITHIN PLANETARY BOUNDARIES.
New 2025 grantee: Climate Emergency Fund help enable bold public action that accelerates the response to the climate crisis by supporting the disruptive, nonviolent climate movement.
3: SUPPORTING MUSIC
A MUSIC INDUSTRY EQUIPPED TO INSPIRE AND MOBILIZE POSITIVE IMPACTS FOR THE PLANET.
Ongoing grantee: By coordinating the global No Music On A Dead Planet campaign, Music Declares Emergency mobilize fans and artists to take climate action and drive change through music’s cultural influence.
Youth Climate Justice Fund at their Asia regional convening, with representatives from 53 youth-led climate groups
Our Community
Everything in this report has been made possible by a growing community of artists, industry organisations, partners and donors who believe music can be a force for positive change.
In 2025, more than 150 artists and 30 industry organisations supported EarthPercent, embedding Earth as a participant in music. In developing our work to help artists lead the conversation, we’ve also seen firsthand how their creativity and passion makes them incredible advocates for climate and nature.
EarthPercent and our grant partner Uplift coordinated an open letter from artists to Keir Starmer to oppose development of the Rosebank oilfield.
JOIN A GROWING MOVEMENT
Going forward, we’re working on supporting more artists to become advocates for a safer, fairer Earth as well as continuing to build commitment to recognizing Earth as a stakeholder in music. We truly believe that music can inspire the action our planet desperately needs. Thank you for being with us this year. If you’re in music and want to join the movement, email hello@earthpercent.org. If you’d like to support our work with a donation, you can do so here.